Iconography – 'Films and moving image products can also be identified by the key
images or icons contained within them. These images or iconic elements are usually immediately recognisable'.
how we could adapt this to our genre: in a typical gangster the central image icon would have the overcoats with turned up collars, broad brimmed hats, pistols and machine guns.
Setting – 'The use of temporal and spatial settings can therefore make a film
immediately recognisable within a particular genre or sub-genre'.
How we could adapt this to our genre: Inner suburb of the city, concrete jungle, alley ways and back streets.
Style – This is how Iconography is presented. 'This category mainly relates to use of camera, lighting, colour and both audio and visual tone'.
How we could adapt this to our genre: Sequence of montage for violent action.
Narrative – 'Narrative refers to the different types of story structure that films of different genres employ, in addition to the narrative or storytelling devices and narrative moments which they are associated with (e.g. chase sequences, shoot outs, romantic kisses etc.)'.
How we could adapt this to our genre: Social order being challenged by gangster anarchy, struggle of leadership, rivalry between gang warfare and mobs and the hero's internal struggle as he chooses his destiny. These are the basic conflicts we could see in this genre. The hero comes as a reformed character for resolution and the social order is restored.
Characters – 'The story of a film is most often told through characters. A film’s main protagonist or “hero” encounters a variety of obstacles which he must overcome within the story. These obstacles are usually caused by some kind of adversary or “villain”'.
How we could adapt this to our genre: Hero would be a brutal gangster who is the brutal with overambitious henchman, women would be presented as sexual ornaments, mothers in a respectable way and traditional values upheld by sisters.
Themes - 'Genre films are often underpinned by universal themes, which increase their appeal to audiences. These themes, underpinning a film’s narrative are most effective when they are based on binary oppositions'.
How we could adapt this to our genre: The ethnic gangster (usually) rises from an environment of poor working class to the high state of social prominence through the means of illegal activities and brutality, only to slide back to a rival gang through his arrest or violent death.
Audience response – 'Some genres are most easily identified by their target audience. Every film has a “mode of address”, a particular way in which it speaks to a target audience. Horror films intend to “horrify” audiences, action films deliberately set out to make an audience feel tense'.
How we could adapt this to our genre: The main character (gangster) can be easily recognised by the audience- Highly attractive, his animal magnetism, physical and economic aggressiveness shows charisma.
The response from audience shows that gangster movies has a mythic resonance for them. A typical character we could be looking at is as of a Robin Hood figure who helps and protects the poor and the weak against the rich and powerful.